Italo Calvino's novel is a story within a story, it has the unique characteristic to encompass within itself, as chapters, the start of ten distinct books. The protagonist's vicissitudes are intertwined with the ten books incipits. It was decided to pay homage to the author retaining alive his game as a whole. The developed concept allowed us to play with different narrative levels enclosed within the book. We have carefully designed clues, as ten different covering pages and different layouts, depending on pertaining either to the books incipits or the main novel, this in order to augment he reading experience of "Se una notte d'inverno un viaggiatore". For example, to represent the reader's travel, we devised a grid system, inspired by arab patterns, with a varied complexity and form depending on the evolution and development of the story.
Visual design projects // Editorial
Year: 2014 • Partner: Manuel Salazar Serje • Under the coordination of Luca Pitoni